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Bildwelt für TX Branding

TX comes from within – the new identity is not an invention. It condenses the most demanding intenti­ons and visions into two letters and makes them visible.

TX Logo Design

TX is the result of an intensive and open dialogue. We worked closely with the group’s manage­ment team to define the brand’s intenti­ons and ambitions. This was important because TX had to go from idea to implemen­ta­ti­on in the shortest possible time. A strong identity emerged that does not seek to hide behind its brands as a group, but instead visibly presents its roles and messages to the outside world. TX is active and develops its own gravita­tio­nal force.

TX Group Brand Übersicht
Signaletik/Beschriftung für TX Branding

uniting platforms – the claim sums up the mission in a nutshell. The group brings its portfolio together in a common space and encoura­ges interchan­ge. Know-how, infrast­ruc­tu­re, experi­ence and vision. TX’s contri­bu­ti­on to its own ecosystem is much more than shared services.

Bildwelt TX Group Branding
TX Branding Shooting

Make the essential visible. Logo, pattern, glitch. The brand is built of platforms – literally.

TX is on the move and will remain so. That’s why we have made change an integral part of the brand and aligned our architecture with it. Agility means quality – and a brand for tomorrow and the day after tomorrow.

Branding Anwendungen TX Group
TX Branding System
TX Logo Design
TX Corporate Identity Farben
TX Branding Schriftfamilie

Digital DNA is a part of TX. We keep making it shine. For example in the font.

TX Brand Design Quote

MADE quickly manages to gain an understanding
of what should be and what is not yet – and also succeeds in formulating this claim in terms of content and visuals. – Pietro Supino, Chairman of the TX Group.

TX Corporate Identity Design bei MADE in Zürich

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