DCM

The story of DCM starts with an adventure. Three school friends, a passion for film and the dream of turning that passion into a profession. Setting off for Berlin, putting all their eggs in one basket and taking cinemas by storm with their very first production. That was 2008. Today, DCM is one of the most influential film production companies and distributors in Europe. Behind the three letters lies a young collective that is unconventional and bold. They tell stories, promote talent, collaborate with icons, celebrate premieres and win awards. With this new brand image, we are giving DCM’s curatorial signature its well-deserved expression.

What is there aside from the movies?

DCM’s portfolio includes renowned films such as Perfect Days, Moonlight and Civil War. Each film has its own brand, its own audience. Among the blockbusters, the distributor lies behind the scenes and struggles to stand out. We worked closely with the founders to find the identity. Between sessions at their headquarters in Berlin Mitte, they often withdraw – script on their lap, pen in hand, ready to make notes and annotations. It’s an image that will shape the brand. DCM is all about stories.

Great stories drive us. We're fascinated by where they lead and what results from them We bring stories to life and to an audience all day, everyday.

DCM is a curator of stories. Inspired by galleries and museums, we created white space for the brand, giving its works the room to shine. A characteristic font and sketches are used to communicate. An accent, a side note. The creative elements embody the signature, humour and creative drive of DCM.

A taste of nostalgia

The identity is rounded off with the logo, which stylistically and elegantly translates the acronym DCM into modern Art Deco. Cinematic nostalgia for red – a nod to red carpets and velvet cinema seats.

create to inspire

This is the brand’s guiding principle. And that’s also how DCM communicates to the outside world. Coffee table magazine instead of brochures. Film opener in collaboration with the great Christoph Niemann. Merch instead of giveaways. A film temple in Berlin Mitte. DCM continues to surpass itself

That’s the brand for us.

Christoph Daniel, Executive Producer and the C in DCM